Key Points
- Google.org provided over $15 million in funding to support AI-related initiatives in Latin America, benefiting 400,000 people across the region.
- The funding focused on three key areas: building skills for the future of work, applying AI to social and environmental challenges, and promoting media literacy.
- Google.org also provided additional support, including $67 million in no-cost advertising and $18 million in free Workspace licenses, to help nonprofits amplify their work and harness AI’s potential.
As a tech journalist, I am excited to share with you the latest news from Google.org, which has been working tirelessly to support AI-related initiatives in Latin America. In 2024, the organization provided over $15 million in funding to help 400,000 people across the region turn the potential of AI into opportunity. This significant investment was focused on three key areas: building skills for the future of work, applying AI to social and environmental challenges, and promoting media literacy.
A substantial portion of the funding went towards developing crucial digital and AI skills, with nonprofit organizations in countries such as Argentina, Brazil, Colombia, Chile, Mexico, Peru, and Uruguay receiving support. Through these organizations, individuals, communities, and government officials were trained, preparing local talent for the growing digital economy. For example, the International Youth Foundation in Mexico and Identidades do Brasil in Brazil received funding to develop digital and AI skills, which will help people in these countries to be more competitive in the job market.
Google.org also supported innovative solutions that apply AI to sustainability and water management, which is a priority area for the organization. In Brazil, Instituto Clima e Sociedade launched a call for proposals that drew over 400 ideas using AI and other technologies for climate and nature solutions. Additionally, initiatives like those from Instituto Jataí in Brazil and the Instituto Internacional de Manejo del Agua in Mexico are using AI to promote sustainable practices, contributing to the region’s climate resilience and bioeconomy. These initiatives are not only helping to protect the environment but also creating new job opportunities in the sustainable energy sector.
Furthermore, recognizing AI’s role in the information landscape, Google.org supported organizations dedicated to combating misinformation. In Brazil, an initiative with Instituto Palavra Aberta trained educators and students in media literacy, equipping them with the tools to critically engage with AI-related content. This is especially important in today’s digital age, where fake news and disinformation can have serious consequences.
The true impact of this work lies in the hands of the supported organizations, and Google.org’s goal is to build on the incredible enthusiasm for AI across Latin America by supporting these experts on the ground. To further this momentum, in 2025, Google has expanded Google for Nonprofits, which provides no-cost and discounted tools to eligible nonprofits, to 25 more countries and territories across the region. This expansion will enable more nonprofits to access Google’s suite of tools, including Ad Grants, Workspace licenses, and the Gemini App, to help them amplify their work and create lasting change in their communities.
By providing funding and access to its most helpful tools, Google.org is helping to fuel local innovation and create lasting change in Latin America. As the region continues to embrace AI, it is essential to support organizations that are working to harness its potential for societal benefit. With Google.org’s continued support, we can expect to see even more exciting developments in the region, and we look forward to seeing the impact of these initiatives in the years to come. The future of AI in Latin America is bright, and with the right support, it has the potential to bring about significant positive change to the region.
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